Swansway Motor Group joins the 6 Towns Radio family

6 Towns Radio is delighted to announce a new partnership with Swansway Motor Group, one of the region’s leading automotive retailers with a strong presence across the North West and Midlands.

Through this partnership, Swansway Motor Group will become an official supporter of 6 Towns Radio’s broadcasting activities, helping the station continue its mission of delivering community-focused programming across Stoke-on-Trent, Newcastle-under-Lyme, and the surrounding areas.

Swansway Motor Group is a family-owned and operated car dealership group founded in 2003, based in Crewe. They operate over 30 dealerships across the North West, Midlands, and North Wales. With three of them in Stoke-on-Trent - Stoke Audi (Stanley Matthews Way), BYD Stoke (Victoria Road) and Motor Match Stoke (Victoria Road).

John Buckley, Head of Business, BYD and Motor Match Stoke said: “We’re pleased to be partnering with 6 Towns Radio, an organisation that’s at the heart of the local community. At Swansway Motor Group, we’re passionate about connecting with people across the region and supporting platforms that bring local voices together. This partnership is a great opportunity for us to build those relationships, raise awareness of mobility and play a positive role in the communities where we’re located.”

6 Towns Radio Station Manager, Dan Townley said: "We are delighted to welcome Swansway Motor Group as partners of the station, when speaking to the team it is clear that they have as much care about the local area as we do, so we are delighted to be sharing that passion.

"Their commitment will help us to develop and strengthen our on-air offering and allows our team of volunteers to continue to broadcast across Stoke-on-Trent and Newcastle-under-Lyme."

To find out more about Swansway Motor Group CLICK HERE